Our mission is to expand and to exceed our customers' expectations in quality, quantity, safety and cost through continuous improvement and customer interaction. In carrying out our day-to-day business operations, we strive to:
- Provide work environments where our employees can meet their potential and thrive in an atmosphere of excellence. We treat our employees with fairness and respect, and create an enjoyable working atmosphere that inspires teamwork, loyalty and dedication;
- Be the industry standard in service to customers. We follow the philosophy that we, meaning each employee of Radiance Petroleum Limited, succeed because our customers succeed. We believe our first responsibility is to the consumer who uses our products, and ensure that all of our personnel are well-trained in providing prompt, reliable and quality customer service;
- Be considered as a model corporate citizen in the community. To this end, we help protect our environment, provide economic opportunity fairly, work safely, and consider the human factor in all of our business affairs. Growing to a point where we can contribute back to the community will be an ongoing process and goal that we seek;
- Maintain a superior level of integrity in interactions with business partners and associates.